Regina Ball is a multidisciplinary designer

who creates effective marketing and visual experiences that align with business goals and satisfy user needs.

Featured Work

See how a full funnel redesign of a cybersecurity SaaS company’s free trial request page led to an increased conversion rate and brand alignment.

My Work

My Expertise

Over a decade of design experience in agencies and in-house environments, with Agile training and an ability to herd cats (metaphorical, with teams up to 20+, and actual, with 3 cats at home).

  • I have 6+ years designing user experiences and interfaces for tech companies, government agencies, and associations.

  • I have 10+ years of experience in brand strategy, development, and design. I don’t just focus on the visuals, but construct a solid brand strategy to build a visual identity that supports the strategy.

  • With my educational and work background in graphic design, visual design is an art I’ve always practiced and is a core element in all of my work.

  • I’m a designer that likes to look at the analytics and set clear metrics to measure against when designing a marketing campaign and its assets. Without a defined target audience and metrics that make sense, great visuals won’t succeed.

Want to work with me?

Whether it’s knowledge sharing or freelance design projects, I’m open to connecting to see how I can help you grow your business or career.