4545 Architecture is a small architecture firm based in Detroit, with a focus on sustainable projects that reinvigorate buildings and neighborhoods. I worked with founder and principal Tim Flintoff to develop a brand and visual identity package that captured the care he gives his clients and the goals of 4545.
Target Audience: local homeowners, small developers, and small business owners.
Goal: To establish a brand that conveys how the architects care as much for your home or project as their own, giving each project the same personal attention that they would give their own homes.
Logo concepts and accompanying color palettes.
Brand Elements + Stationery